T@ts and As% models

September 30th, 2009 | M | Fashion | 6 Comments »

Mark Fast SS10

There’s been so much coverage on the lovely Mark Fast’s collection and his use of curvier models that I feel I have to comment.

When I first started this site I wanted to represent “all my fashion bitches” – everyone from skinny minnies to T@ts and As% girls. I went out of my way to source curvy-size vintage which isn’t an easy job – 6 and 8’s a plenty but larger sizes not always so easy to come by. It’s controversial but I have to drop size 14 to 16 for now. 

I’m disappointed.  I didn’t want to have to be a store that only catered for size 6-12 but as a business start-up I have to persue the areas that make sense commercially. I have not sold a single size 14 to 16, therefore they are sizes that I have to drop for the time being. “Gasp, shock, horror, nooo” my T@ts and As% friends have yelled “don’t do it, don’t become one of them” but I haven’t sold any so I have to. T@ts and As% girls you let me down.

I’ve had numerous discussions about why this is. The general consencus is that fashion will always be aspirational – it’s a fantasy, a way to escape, girls want to buy into an image and it seems that image is a size 10 or under. Is it an on-line thing? Are the T@itty girls happier when they can try on before they purchase? Would like to know thoughts? I’m really disappointed.

I think Mark Fast’s collection was great but I genuinely wonder how much sell-through is possible on larger sizes?When we started we sold bandage dresses at markets and we’ve seen the teeniest girls say “I’m too fat for that” – bandage looks better with booty, don’t you think. Unfortunately the media has beaten skinny into our minds and I hope that Topshop backing Mark’s collection will help heal the bruises and improve confidence of fuller figures everywhere.

6 Comments on “T@ts and As% models”

  1. Michelle said at 5:45 pm on September 30th, 2009:

    I think the trying on aspect might be a huge part of it – I’m a size 10 (at 5′2″, though), so I’m pretty curvy and I am ALWAYS finding stuff either gapes at the boobs, or sags at the waist, etc. I don’t really buy clothing online unless it’s something like a knit t-shirt or tank-top, and even then I’ve had sizing chart horror stories. To add, I’m also short like I mentioned, so not only does nothing ever fit quite right, it also hits me at awkward spots. Sigh. This is why I make a lot of my own clothes.

    Of course, that’s a US 10, so I have no idea what I’d be in UK sizing.

  2. daydate said at 7:21 pm on October 1st, 2009:

    Love your blog! It’s cool here! C*

  3. M said at 12:29 pm on October 2nd, 2009:

    Maybe it was a sign but I sold my first size 14 yesterday!

  4. Natalie said at 1:36 pm on October 2nd, 2009:

    I’m a T@itty girl. I can wear anything from a 12 to a 16, depending on the cut, in actual fact I’m a bog standard 14, but herein lies the problem.
    For smaller girls (as I once was) it is very liberating to walk into a shop and know that something will fit your body well, if something is too big or small, you can size up and down relatively easily. However, for the slightly larger girls this is more problematic. If something doesn’t quite fit right, it REALLY doesn’t fit right, and certainly buying anything outside a simple t-shirt etc, careful thought has to be applied. It is difficult to decide what looks worse, something that reveals your nasty belly rolls or bingo wings or a something that in one foul swoop makes you look 2 sizes bigger! This is just one of the reasons it’s important we try clothes on before we buy.
    That said, it is nice to have a goal, if the clothes in your size aren’t available, it’s a far greater incentive to lose weight than just needing to lower your BMI. I don’t like being that much bigger than I once was, I don’t really believe any big girls do. Aside from the fact that it often isn’t healthy, there are so many styles of clothes that we miss out on. So don’t be too disheartened, look at it as though you are giving us bigger girls something to aim for. :)

  5. madison said at 4:33 am on November 5th, 2009:

    i’m also 5′2″ and a T@ts and A$s girl granted i’m only a size 3 (us) in the waist and 34c bust… but i still find it very hard to be able to buy into the trends i like… i love leggings but my legs are very thick and most leggings make me look super thick or are too long, same with jeans. and jeans will be the right size in the waist but still wont go over my tush. it gets annoying and uncomfortable specifically when your with your friends who are 5′7″ and a size 0.

  6. M said at 8:54 pm on November 5th, 2009:

    I can imagine the frustration, I worked in fashion buying the last few years before this and the industry caters for standard body shapes unfortunately. I have a similar problem when it comes to shoes, I’m a size 41 but I have really skinny ankle so any knee high or thigh high boots are just like wellies on me. When you actually find something that fits you end up buying it in several cols.

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